Design Director specializing in shaping the creative vision, product strategy, and design culture for global streetwear and lifestyle brands. I lead teams, develop elevated seasonal concepts, and guide cross-category design from apparel to accessories, with a strong focus on cohesion, innovation, and brand authenticity. My approach blends cultural awareness, trend intelligence, and technical execution to build collections that not only resonate with consumers but also strengthen long term brand direction. I’m committed to driving creative excellence, mentoring designers, and establishing processes that bring clarity, purpose, and impact to every season.